6 Ways to Fuel Your Innovation w/ Customer Insight

This post was originally featured on Startup Grind We’ve all heard the saying “Don’t let the perfect be the enemy of the good.” But most startups haven’t learned that lesson — and it shows in their output. Small businesses invest far too much time and money perfecting their initial products or services. They spend months … More 6 Ways to Fuel Your Innovation w/ Customer Insight

The Friendliest Bar on the Loneliest Highway Creates a Stir via Social Media

Most people have never heard of the “Friendliest Town on the Loneliest Highway.” 250 miles clear east of Reno-past Sand Mountain, past the Shoe Tree, past Austin lies the charming town of Eureka- population 700. Say what? I had more than 700 people in my graduating class in California. A point of charm in this … More The Friendliest Bar on the Loneliest Highway Creates a Stir via Social Media

Trainer Goes Viral: Camie Cragg Fitness meets Facebook

2 weeks ago these words came out of my mouth “Camie Cragg is a Facebook beast.” I mean that in the utmost respectful way possible…really. Camie is preparing for her Grand Opening of Camie Cragg Fitness on February 25th. Her business is brand spankin’ new. But what isn’t new is her reputation as a personal … More Trainer Goes Viral: Camie Cragg Fitness meets Facebook

An Intro: Bridging Reno and Social Media Marketing

One of the first things I noticed about this town when I moved here are all of the small locally-owned businesses. It’s a beautiful thing! I come from Southern California; a world of monstrous shopping malls, chain stores, the “Who’s who” of brand names, and any and every restaurant chain you could possibly think of. … More An Intro: Bridging Reno and Social Media Marketing