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Marketing lessons from a high-growth company with a modest, start-up state-of-mind.

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Tag: Branding

How to Guarantee Your Brand Promise

12/13/2015

It takes time, energy, it can be a drag if not done properly, and it often gets overlooked. The only way to fulfill your brand promise is through training. On-boarding: Just do it. There are a lot of things that you cannot control when it comes to brand perception, but you can start with the … More How to Guarantee Your Brand Promise

2 Comments How to Guarantee Your Brand Promise
Kristin Stith

Kristin Stith

I serve as VP of Marketing for a high-growth financial technology company, Bristlecone Holdings. Sounds fancy. It's not. It's a lot of hard-work with a group of brilliant and innovative problem-solvers.

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